Kerry Rivera
PR and marketing director-Experian
Presentation:
"Life After Titan And Tusk- How The Millennials Have Adapted To The New Media Landscape"
Hosted by Professor Jeff Brody
6:00PM-10:00PM
TSU Pavillion A
Kerry Rivera's titles have ranged from journalist to PR Director to Digital Media Strategist to Marketing Director, but in every role her primary goal is to tell her audience a story. She enjoys taking messy facts, figures and strategies and translating them into a tale, presentation or post that will engage and leave you wanting more. Her career journey started in the newsroom trenches covering sports for the Long Beach Press Telegram. She has since transitioned to working for several large, global brands, including Toyota and now Experian. In her "spare time," she writes and consults for corporations, government agencies and brands. She also launched a blog, Breadwinning Mama, on the joys of modern parenthood, in 2010, and co-authored her first book, Lose the Cape, in 2015. As a Southern California native, she takes advantage of the outdoors, enjoying both the beach and mountains with her three kids and husband.