Andi Stein

Graduate Program Coordinator


Professor Andi Stein

Department | Communications

Phone | (657) 278-5434

Email |

Office | CP 460-06

Office Hours

Degree and University | Ph.D. from University of Oregon

Degree Area | Communications

Teaching Areas | Graduate program; entertainment and tourism; public relations; journalism

Research Areas | Disney; entertainment and tourism; public relations

Dr. Andi Stein is a Professor and former Graduate Program Coordinator in the CSUF Department of Communications, where she teaches graduate and undergraduate classes in entertainment and tourism, public relations, and journalism. She conducts research on Walt Disney and the Walt Disney Company as well as on other topics related to entertainment and tourism. An avid traveler, Andi has been to 70+ countries and 45 U.S. states. She has also visited all 12 Disney theme parks.



An Introduction to the Entertainment Industry, 2nd. ed. (co-authored with Beth Bingham Georges, Peter Lang Publishing, 2018). First edition published in 2009.

"Journalism and Ethics," in Real-World Media Ethics, 2nd. ed. (New York: Routledge, 2017)

Attracting Attention: Promotion and Marketing for Tourism Attractions (Peter Lang Publishing, 2015)

Why We Love Disney: The Power of the Disney Brand (Peter Lang Publishing, 2011)

News Writing in a Multimedia World (co-authored with Tom Clanin and Anthony Fellow, Kendall/Hunt Publishing, 2004)

Book Chapters

“The Mouse that Scored: Disney’s Reconfiguration of ESPN and ABC Sports,” in The ESPN Effect: Exploring the Worldwide Leader in Sports (Peter Lang Publishing, 2015)

“When Baseball Players Wore Skirts: The Promotion of the All-American Girls Professional Baseball League,” in Cooperstown Symposium on Baseball and American Culture (McFarland & Company Publishers, 2002)

“Words and Images on the Web,” in Copy Editors Handbook for Newspapers, 2nd ed.(Morton Publishing Company, 2002)

Refereed Articles

“We Thought it Could Never Happen Here: The Crisis Communications Response to the Thurston High School Shootings,” Journal of Promotion Management, Volume 12/3-4, 2006.

“Employee Communications and Community: An Exploratory Study,” Journal of Public Relations Research, Volume 18/3, 2006.

“Is it Really Cheating? Student Perceptions of Academic Integrity,” International Journal of Learning, Volume 10, 2005.

“Beyond Cause-Related Marketing: The Real Scoop on the Business andMarketing Practices of Ben & Jerry's Homemade, Inc.,” in Business Research Yearbook, Volume VI, 1999.

“News for the Newsroom: A Study of Employee Communications Practices Used by Newspaper Editors” (co-authored with Clyde Bentley and Wayne Wanta), in Business Research Yearbook, Volume VI, 1999.